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“Friendship Evangelism,” also known as “lifestyle evangelism,” “servant evangelism,” or “relational evangelism,” is a form of evangelism commonly practiced in present-day American evangelicalism. The overarching principle in “friendship evangelism,” regardless of the methods employed, is to befriend an unsaved person with the hope of one day having the opportunity to share the gospel with him or her.
It is both a common and accepted practice among proponents of “friendship evangelism” to spend an undetermined period of time (days, weeks, months, even years) in an effort to develop a relationship with an unsaved person. Proponents of “friendship evangelism” often see the presentation of the gospel as a privilege given by the unbeliever, or a right earned by the believer [1], which is made possible through the investment of time and service in a relationship.
READ MORE: http://carm.org/what-is-friendship-evangelism